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How to Start Building Your Author Platform (Even Before You Publish)
So you’ve started writing—or maybe you’ve already finished your manuscript—and you’re hearing the same advice over and over again: “You need to build an author platform.” But what does that even mean when you haven’t published anything yet? Good news:...
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How to Take a Great Author Photo
Your author photo isn’t just a picture—it’s your visual introduction to readers, editors, and media professionals. Whether it appears on the back of your book, your website, or your social media profile, your author photo should reflect your personality, professionalism,...
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Writing with Purpose: How Authors Can Create Valuable Content
In the age of digital connection, writing a great book is only part of the journey. Authors also need to show up where readers spend their time—on social media and in email inboxes. But showing up isn’t enough. To stand...
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Share More, Earn More: The Perks of Affiliate Partnership
As a published author, you want to get the word out about your book. You naturally will be sharing links to for people to purchase your book on Amazon, Bookshop dot org, or at your local independent retailer. That's why...
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Don’t Skip It: How the Author Questionnaire Sets You Up for Success
You have finished the editing process-which was an arduous back and forth between you and your editor, finalized your cover image, and now you're ready for the sales and marketing teams to take over! The first task you'll be asked...
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Pens, Props & Personality: What to Bring to Your Book Signing
So, you've landed a book signing—congrats! Whether it's your first event or your fiftieth, showing up prepared can make all the difference between a forgettable appearance and a memorable one. Beyond your pen of choice and your winning smile, there...
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A Practical Guide to Speaking Engagements
Public speaking isn’t always a writer’s natural habitat—but giving a presentation as an author is one of the most powerful ways to connect with readers, share your story, and sell your book.  Here’s how to make your author talk not...
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Author Signing Etiquette 101
Author signings are a fantastic way to connect with readers, promote your work, and build lasting relationships in your community. But just like any public event, a little common courtesy goes a long way in making it a positive experience...
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Selling Books at Events
You've poured your heart into your book—now it's time to get it into readers' hands. Author events, book fairs, signings, and festivals offer incredible opportunities not just to connect with readers face-to-face, but to actually sell your books on the...
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Author News and Updates
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